Turn your Passions into a Freedom business

… and change the course of your life from Day 1.

The Freedom Project

Want to take your idea to the next level? Turn your passions into a viable business idea from Day 1. Kick-start your freedom project  without wasting time or money.

Get the tools and confidence to turn your idea into a business that makes freedom a priority

We meet brilliant minds on a daily basis who want more, but feel stuck in their 9-5 rabbit holes. We hate to see that most of them will struggle to take their dreams to the next level. No matter how smart they are or how groundbreaking their ideas are. They won’t unfold their highest potential unless they learn how to launch their ideas before they’re ready.

Explore your unique superpowers and turn them into value for others

Get a step-by-step business blueprint to turn your half-baked idea into a viable business proposition

Learn validation techniques to start engaging with your target audience from Day 1

Celebrate first wins and gain confidence about your idea and new role as freedompreneur

“I went from feeling stuck on a conventional path that felt totally out of alignment with who I was to taking my dreams seriously and building enough confidence to pursue a business idea that I’m passionate about and which is already helping me to lead a life where freedom is the priority.”

– Mike P., The 9-5 Escape Plan alumni

We know how it is. We’ve been there too.

You have ideas, but you’re not sure which one to pick. Which one has potential? Which idea will allow you to live your freedom lifestyle? You end up doing nothing, hoping for something to happen rather than making it happen.

Does this sound familiar?

✔ You want more than your current 9-5 job and you’re ready to build your way out

✔ You’re dreaming of doing something you’re passionate about and having a real impact on the world

✔ You want to minimize your risk and have confidence that your business idea will work

If you relate to any one of these, you owe it to yourself to read this book.

“Through the program I learned so much about building and structuring my online business, more than any other business course I’ve taken so far. It taught me to think strategically about creating a value proposition, a business model, and understand my target audience in a whole new way.”

– Chelsea T., The 9-5 Escape Plan alumni

Our signature coaching program The 9-5 Escape Plan in a book

We want to see you launch your ideas, celebrate first customer wins, and change the narrative of your life

We introduce you to leading techniques in new product development that we have acquired from over 10 years combined experience. We share with you everything we’ve learnt from mentoring startups in programs like the world famous Startup Bootcamp, leading breakthrough innovation projects in Fortune 500 companies, and our own journey at Generation Nomads.

Self-reflection exercises to discover your superpowers and uncover strengths and interests that will lay the foundation for your passion business

Guided brainstorming to turn your superpowers into business ideas and assessment criteria for picking the business idea with the biggest revenue potential

Tools and techniques to outline the fundamental aspects of your business idea, design powerful experiments to test risky assumptions, and develop a product or service that has demand

Outlook for creating a freedom business through our signature Freedom Framework

“I’ve always wanted to start a business but I never knew how or never had the skills to take it past a certain point, and through the course I’ve become clear about a business that I’m really excited about and I’ve got a plan of how to launch it, which gets launched next week!”

– Dan B., The 9-5 Escape Plan alumni

About the Authors

Anastasia Schmalz and Tomer Arwas are money mindset and startup coaches, and the creators of the blog GenerationNomads.com. Having reached financial independence under 30 through real estate and stocks investments, they left their cushy corporate careers. They traveled the world for 18 months without working or touching their savings.

Before founding Generation Nomads, Anastasia worked as new product development consultant and Tomer worked as an IT project manager in Fortune 500 companies. Combined, Anastasia and Tomer have over 10 years of experience in mentoring startups and scale ups in various industries and managing over USD 1 million digital innovation and IT implementation projects.

On GenerationNomads.com, they have garnered a monthly readership of 15,000 from over 170 countries. Their Freedom Framework is used to teach millennials how to design and reach a freedom lifestyle. In The 9-5 Escape Plan program, they help their clients create and acquire passive income assets.

They live in one of their favorite cities in the world – Amsterdam, The Netherlands. From Amsterdam, they work with aspiring entrepreneurs in The 9-5 Escape Plan coaching program.